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Advertising Campaigns: ADV 4102

Research help for the course, ADV 4102: Advertising Campaigns.

Market Share Data

Market share is closely monitored for signs of change in the competitive landscape, and it frequently drives strategic or tactical action

How to Locate Market Share in Mintel Market Research Reports

Select the 'Market' and 'Brand/Company' links respectively to find additional information.

How to Locate Market Share in Business Insights: Global

Select the 'Market Share Reports' and 'Rankings' links located on the left-hans side under 'Company Information:' heading.